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LMC CONFERENCE 2023 AGENDA

MAY 9-11 | Scottsdale, AZ

Tues, May 9th

Tuesday, May 9th

2:00 PM
Board Meeting
Quartz
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7:00 PM
Board Dinner
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Wednesday, May 10

7:45 AM
Registration
Pre-Function
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7:45 AM
Breakfast Day 1
Mountain Glow Lawn
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8:45 AM
Welcome
Kasota Grand Ballroom
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9:00 AM
Can a Product Mindset Be a Path to Prosperity?
Kasota Grand Ballroom
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9:45 AM
Video Made Easy: Paths to New Revenue Through Video
Kasota Grand Ballroom
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10:30 AM
Morning Break
Kasota Grand Ballroom
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10:45 AM
Audience.io Prize Giveaway #1
Kasota Grand Ballroom
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11:00 AM
Unlocking Gen Z: Winning Strategies for Engaging Young Consumers
Kasota Grand Ballroom
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11:45 AM
DEI Luncheon - Fault Lines: A Tool for Understanding Audience, Content, and Yourself
Room TBD
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1:30 PM
Why Zero and First-Party Data are Critical to the Future of Media Companies
Kasota Grand Ballroom
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2:15 PM
The Road to GA4: Navigating the Leap from Universal Analytics with Confidence
Kasota Grand Ballroom
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3:00 PM
YouTube: A Path to New Audiences and Revenue
Kasota Grand Ballroom
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3:45 PM
Afternoon Snack Break
Kasota Grand Ballroom
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4:00 PM
NewsPassID: What's Next with Your Ad Network
Kasota Grand Ballroom
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4:45 PM
Audience.io Prize Giveaway #2
Kasota Grand Ballroom
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5:00 PM
Local Businesses and Benchmarking: How Evolving Attitudes on Main Street Impacted Digital Media & More!
Kasota Grand Ballroom
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5:45 PM
Happy Hour
Mountain Glow Lawn
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Wed, May 10th

Thursday, May 11

7:45 AM
Breakfast Day 2
Mountain Glow Lawn
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8:45 AM
Recap Remarks
Kasota Grand Ballroom
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9:00 AM
The Consultative Approach to Media Sales
Kasota Grand Ballroom
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9:45 AM
Big Brand Collaboration: How Media Companies Big and Small Are Working with Deloitte
Kasota Grand Ballroom
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10:30 AM
Break
Kasota Grand Ballroom
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10:45 AM
Audience.io Grand Prize Giveaway
Kasota Grand Ballroom
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11:00 AM
Digital Advertising: A Conversation // Highlights, Tailwinds and Headwinds
Kasota Grand Ballroom
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11:45 AM
LMC Committee/Working Group Round Tables
Kasota Grand Ballroom
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Thurs, May 11th
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