Basis Technologies provides software for digital advertising organizations. A pioneer in digital audience extension, Centro offers programmatic ad-buying technology that empowers any media company to become a one-stop shop for advertisers. Publishers gain the capability to quickly scale campaigns and reach local or national audiences. Publishers have harnessed Basis Technologies’ technology for numerous years to offer their advertisers audience reach across the web on desktop, mobile, video and more. By working with Basis Technologies, publishers gain access to robust video inventory, integration with data management platforms (DMPs), an easy-to-use interface with real-time dashboard for streamlines optimization, high-touch support team to help publishers grow in-house expertise, and more.