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Local Media Widely Adopts AI, but Major Revenue and Audience Opportunities Remain Untapped, LMC Study Finds
97% use AI assistants, yet only 16% have embedded AI into repeatable business processes NEW YORK, Nov. 12, 2026 – Local media organizations have rapidly embraced artificial intelligence tools, but significant opportunities remain to apply AI to the audience growth and revenue-generating activities most critical to long-term sustainability, according to new research released today by the Local Media Consortium (LMC). Findings from the organization's AI Readiness & Digital Tec

Local Media Consoritum
8 hours ago


Local Media Consortium Partners with TollBit to Help Local News Publishers Monetize AI Traffic and Protect Content
Partnership gives LMC members tools to charge AI companies for content access and analyze AI traffic NEW YORK, December 18, 2025 – The Local Media Consortium (LMC), a strategic alliance of leading local media companies, today announced a partnership with TollBit, the leading platform helping publishers and creators monitor, manage, and monetize AI usage of their content. The partnership will provide LMC’s 5,000 local news members, such as Townsquare Media, Las Vegas Review J

TollBit
Dec 18, 2025
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