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2022 Spring Conference

May 10 -11, 2022

Atlanta, GA

Current/Future State of Consumer Funnel

May 11

9:00 - 10:00 AM

Ballroom I & II

Join us for a panel discussion with a diverse set of publisher-types (local news, TV, broadcast) to hear how each is thinking about the consumer funnel, including reader and ad revenue strategies. Google will be part of the panel discussion to share trends we're seeing across the news ecosystem, and to lend thoughts and recommendations.

Google News Initiative Transparent

Erika Beasley

Beasley Media Group

VP, Digital Content

Esther Choi

Google

Strategic Partner Leader

Anntao Diaz

Google

Head of GNI Data Tools

Maria Doherty

Nexstar

VP, Digital Sales Strategy

Ernesto Lopez

The Atlanta Journal Constitution

Dir., Consumer Sales & Revenue