Advertising and platforms: Where do we go from here?
CEO & Founder
Basis Technologies (fka Centro)
Shawn is the founder and CEO of Basis Technologies (formerly Centro), which provides the most comprehensive media automation and intelligence platform in the industry—and the only platform to consolidate planning, digital operations, reporting, and financial reconciliation across programmatic, publisher-direct, search, and social.
During his 45-minute address, Shawn will speak to and offer insights on the fast-changing relationship between brands, advertisers, publishers, and platforms. Based on his more than 20 years at the helm of Basis, he will also offer advice to publishers on how to navigate the rocky road forward and position their media outlets for success.
The LMC is delighted to have a high-caliber and sought-after speaker like Shawn at its conference. We are confident attendees will find his thoughts valuable and actionable.